Production Value VS Content Substance: The Importance of Understanding Your Audience

Lately I have been getting into a lot of discussions with people regarding the ever increasing affordability of high quality digital audio production. This has sparked a lot of questions as to where the value of recorded music lies to the consumer in the 21st century. Production value had always been a deciding factor in … More Production Value VS Content Substance: The Importance of Understanding Your Audience

Posting to Facebook through Twitter, TweetDeck, Hootsuite & other Third Party Apps

So I’ve always had a hunch that there was something wrong with Facebook whenever I used a third party app to post my Facebook statuses. For some reason whenever I used something other than the inherent functionality within FB my post always seem to get buried. I at one time even unhooked my Twitter integration to … More Posting to Facebook through Twitter, TweetDeck, Hootsuite & other Third Party Apps

Content in the Digital Age: Newspapers & Magazines

Similar to the previous segment on books, newspapers and magazines have been affected by the internet and tablet computing much the same way. The main difference is that books are long form written works and newspaper/magazines are short form. Now because of the nature of short form written works, with the ability to have extremely … More Content in the Digital Age: Newspapers & Magazines